Search Engine Engineered

Great real-world example of SEO How important is the Title?

The SEOmoz blog is dedicated to the practice of web site optimization for the search engines.

The following session have recaps at SEORoundtable:

- Mobile Search
- Search Algorithms: The Patent Files
- Weird Science: The Next Generation in Media Planning and Buying
- Earning From Search & Contextual Ads
- Eye of the Storm: Lessons from Large Search Marketers
- Searcher Behavior Research Update
- Search APIs
- Personalized Search & Search History
- Vertical Creep Into Regular Results
- From Broad to Specific: Capitalizing on vertical search and other niche publishing opportunities.
- Competitive Research
- Keynote Conversation with Ask Jeeves’s Steve Berkowitz
- RSS, Blogs & Search Marketing
- Fun with Dynamic Sites
- Ad Management: Do Humans matter?
- Should You Chase The Algorithm?
- Link Building Basics
- Landing Page Testing & Tuning
- Ad Reps: Friend or Foe? - How to Handle Situations with Search Engines Going Direct to Your Clients
- Indexing Summit 2: Redirects, Titles & Descriptions
- Search Engine Advertising Forum
- Converting Visitors Into Buyers
- Local Search Marketing Tactics
- Executive Roundtable with Search Engine Executives
- Advanced Linking Strategies
- Site ECG
- Buying and Selling Links
- Usability Clinic
- Search Engine Q&A On Links
- B2B Tactics
- Organic Listings Forum

A lot of talk coming out from this conference:

SEO Roundtable
Search Engine Strategies

Books to read: Search Engine Marketing, Inc. : Driving Search Traffic to Your Company’s Web Site

For many (poorly) done SEO sites, scraped copy is the easiest way to create 1,000’s of pages. It has been reported that Google is starting to filter these sites out. (Read related forum discussion at WebmasterWorld.)

search engine optimisation section

John Battelle’s Searchblog
The Long Tail
MarketPosition
Search Engine Roundtable
Search Engine Strategies
Search Engine Watch
Search Engine Watch Blog
SEO Book.com
SEO Scoop

SearchStatus is a toolbar extension for users of both Mozilla and Mozilla Firefox, designed for the highly specialised needs of search engine marketers. The toolbar provides extensive search-related information about a site, all conveniently displayed in one discreet and compact toolbar.

For every site you visit using Firefox or Mozilla, SearchStatus lets you view its Google PageRank, Google Category, Alexa popularity ranking, Alexa incoming links, Alexa related links and backward links from Google, Yahoo! and MSN - all in one place. This combined search-related information means you can view not only the link importance of a site (according to Google), but also its traffic importance (according to Alexa), so providing a balanced view of site efficacy.

…also Google Toolbar for Firedox to be released.

Webmaster World (scroll down)
Beanstalk Search Engine Positioning, Inc. (Ten Steps To A Well Optimized Website Series)
Chris Garrett’s Internet Marketing Blog
The Pheedster SEO/SEM and Beyond Blog
Seo-Works.com/